How can Tesoro afford lifetime warranties?

[Newfiehunter]

Just curious....How can Tesoro afford the lifetime warranties on their detectors? If they have to repair units that are 5, 10, 15 years old, how do they stay in business? You would think that would cut into profits. I have two Tesoros, but have always wondered how they can afford such a lifetime warranty. Garrett and Whites only have two years. Fisher once had the same lifetime warranty but their 5 year warranty is at least better than the previous mentioned. Not sure about Minelab. Does anyone know how they can do this and still stay afloat.

 

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[HDRK11]

The warranty is for the original owner, so I am sure many get sold. Their detectors are of the up most quality.

 

[Terry Soloman]

When you build your machines to last a lifetime it is easy. American made, by Arizonan's that CARE about the product and take pride in their work. American made, Arizona stong!

 

[Centar]

I drought many break down as they are of solid state construction....if it works for a year it should work for 20....(I'm sure they don't cover wear and tear) and the cost of the internals is only a fraction of their material costs that go into a MD.
Most any MD manufacture could offer lifetime warrantee without too much worry but I guess they don't see a long future or want the hassle...My Teknetics has a 5 year warranty....

 

[discn]

The warranty is for the original owner, so I am sure many get sold. Their detectors are of the up most quality.

I've had plenty of second hand tesoros and they still back up their lifetime warranty. Great company.

 

[dirtscratcher]

Probably helps there all so similar. Same shafts ,same controllbox.

 

[Adrian SS]

It is a Limited Warranty and to the Original purchaser only. Tesoro detectors are extremely reliable.
I read somewhere many years ago that Tesoro warranty repaired a detector that the owner had runover with her car

 

[jfeeney]

I agree with Terry. Additionally, backing a product that you know is quality through and through doesn't "cost" you - it actually makes you money. I am sure they know their failure rates as well as their customer loyalty.

 

[chinchilla]

Great company, I like the way they think about metal detectors

 

[Ronzie]

Me love Tesoro.

 

[goldnrelics]

What Terry said, you get what you pay for! Tesoro all the way

 

[Edward1976]

Well...

 

[atomicscott]

Just curious....How can Tesoro afford the lifetime warranties on their detectors? If they have to repair units that are 5, 10, 15 years old, how do they stay in business? You would think that would cut into profits. I have two Tesoros, but have always wondered how they can afford such a lifetime warranty. Garrett and Whites only have two years. Fisher once had the same lifetime warranty but their 5 year warranty is at least better than the previous mentioned. Not sure about Minelab. Does anyone know how they can do this and still stay afloat.

Analog circuitry is much cheaper to repair. The analog potentiometers and other parts are 'off the shelf' items and are not proprietory to Tesoro. The free return shipping for Tesoro owners who want a 'tune-up' and no repairs are needed, has got to be expensive eventually. I would knock the warranty down to 10 years, they would still have the best warranty available, and wouldnt have to eat costs fixing a 30 year old machine.

 

[SpiritRelic]

That is why they are hesitate to go digital.Digital breaks fast.

 

[chinchilla]

That is why they are hesitate to go digital.Digital breaks fast.

They would also loss followers if they abandom the analog and go into digital

 

[Scanman]

Without the Lifetime Warranty, would they be able to continue to only come out with a new detector every 10 yrs and still survive?

 

[atomicscott]

Without the Lifetime Warranty, would they be able to continue to only come out with a new detector every 10 yrs and still survive?

Hmmm....interesting question! I guess we will never know. Spirit, I dont think there is any real evidence that digital detectors break more than analog though!

 

[SpiritRelic]

Without the Lifetime Warranty, would they be able to continue to only come out with a new detector every 10 yrs and still survive?

They are very light.Some do not care for digital detectors.Tesoro is most likely in a transition phase right now.They may be working on a whole new lineup.I say most likely a digital type new lineup.In the next year,will be announced.I think they are planning something new.I have been a fan since 1989.I know they have to have something planned.

 

[LM]

The warranty is for the original purchaser.

The consumer goodwill engendered by the warranty makes them $50 for every $1 it costs them. It's really no different than Craftsman tools. You want to see Warranty abuse? It's unreal with Craftsmen tools- people deliberately breaking old tools so they can get a new, packaged tool to sell on ebay- but knowing you can drive to the local Sears when a wrench breaks and get a new one in return is what keeps people buying those tool sets and to this point, the business math has been favorable.

They've tweaked the warranty in recent years- for example, reneging on the no BS lifetime warranty on garden tools- reports are that some stores refuse to take in tools with rust but overall, that warranty makes them a TON of money.

What's one of the first 'pros' people always mention about Tesoro?
Their warranty. That is why they do it.

The real question is, have the 'advances' made in MD'ing really surpassed anything in Tesoros current catalog?
There's a lot of 'hobbyist technology' where the 'advances' made by manufacturers are more marketing than true functional advances. For those times when I use my Tesoro, I have yet to feel undergunned.

 

[Ronzie]

When a company makes the best product, then you can have a lifetime warranty.