Herman H. Gold & Otto Rhodius were general merchants in Converse from at least 1912-1940. Otto Rhodius was listed as a general merchant in the 1910 census, but Herman Gold was not found.
Here are the references I found to draw this conclusion:
1910 Census (Justice Precinct 4, Baxter Co., TX): Otto Rhodius, merchant/general merchandise store
1912 San Antonio CD (City Directory): Otto Rhodius & H.H Gold, Converse
1914 San Antonio CD: Otto Rhodius & H.H Gold, Converse
1915 San Antonio CD: Otto Rhodius & H.H Gold, Converse
Herman H. Gold was appointed Postmaster of Converse, TX Oct. 28, 1914. He listed his occupation as Postmaster in Converse on his WWII draft card.
1918 Draft Card: Otto Rhodius, merchant, Converse
1920 Census (Justice Precinct 4, Baxter Co., TX): Herman H. Gold, retail merchant/general store
1920 Census (Justice Precinct 4, Baxter Co., TX): Otto Rhodius, retail merchant/general store
1930 Census (Justice Precinct 4, Baxter Co., TX): Herman H. Gold, merchant/general merchandise
1930 Census (Justice Precinct 4, Baxter Co., TX): Otto Rhodius, general merchant/general merchandise
1940 Census (Justice Precinct 4, Baxter Co., TX): H.H. Gold, proprietor store/postmaster/post office
1940 Census (Justice Precinct 4, Baxter Co., TX): Otto Rhodius, proprietor/retail store
Would you mind if I posted your image on the TokenCatalog site?