Why Does Garrett Dominate YouTube Videos?

[Iron Buzz]

I'd bet that at least 80% of YouTube videos use Garrett detectors, primarily AT Pro, and now, AT Max, and I'm wondering why this is. Any thoughts? Do they give better margins to dealerships, causing the dealerships to push them? Do they do a better job of advertising? Do they sponsor more YouTube channel producers and maybe give them free detectors? Is it because they are waterproof? Does Garrett really own that large a share of the metal detecting market?

Thoughts?

 

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[smokeythecat]

I guess they are just popular machines? I personally tried a couple videos but for me it's almost impossible to detect and film at the same time, so I chose detecting.

 

[Iron Buzz]

I guess they are just popular machines? I personally tried a couple videos but for me it's almost impossible to detect and film at the same time, so I chose detecting.

I'm sure they are popular machines, particularly with (by my estimate) 80% YouTube saturation. I guess it becomes a chicken and egg thing from that standpoint, huh?

 

[Terry Soloman]

Straight forward. They are the top selling machines in the world, and newbies or old hands making dollars are the ones making videos.

 

[IDXMonster]

I guess they are just popular machines? I personally tried a couple videos but for me it's almost impossible to detect and film at the same time, so I chose detecting.

I know,right? I like to film to possibly supply some useful information,but given the choice...the camera stays home!

 

[Iron Buzz]

Straight forward. They are the top selling machines in the world, and newbies or old hands making dollars are the ones making videos.

That's pretty much what SmokyCat said... they're popular. But are they popular because of all the YouTube videos?

 

[WaterScoop]

Great marketing. I can tell that they sponsor quite a few YouTubers . I can just hear the Garrett PR person...” Free equipment just post videos”

 

[trdking]

Great marketing. I can tell that they sponsor quite a few YouTubers . I can just hear the Garrett PR person...” Free equipment just post videos”

And that my friends is it, in a nut shell. Marketing freebies for vids

 

[ZR2guy]

You have to remember that they were the first "value priced" all terrain metal detector with VDI that gained huge popularity with the help of a certain National Geographic show and some really good videos from Aquachigger and many other Garrett users on YouTube. I looked at the AT Pro but the display is just way too small for these 51 year-old eyes. LOL

 

[BrettCo124]

Marketing is a huge reason. I’m assuming that metal detecting show on discovery or history channel (I forget the name of it) did a lot of advertising for them too, since they both used Garrett machines.

 

[bowwinkles]

It is called SHILL activity, a good portion is coming from the north.

 

[Loco-Digger]

I believe the show "Diggers" and that it's waterproof to 10 feet along with the mid range price plays into it's popularity. If they were swinging another brand you'd see more videos of those. It's kind of like race fans normally drive the make of their favorite driver. I personally do not like the Garrett bell-tones. When I want to see detecting videos I enter a make in my search. For us who got into the hobby without ever watching Diggers or started before the show, we looked at all brands before we pulled the trigger on a machine. Many buy what their friends use since they trust the friends capabilities in selecting a good detector.

 

[Loco-Digger]

I'd much rather live in the moment every day and not have to edit yesterday's activities today. Heck editing videos would limit my time swinging the coil. I am not in the hobby for income. I appreciate those who do make videos, but it's not my cup of tea. Heck we are on camera way more than we know in everyday life. Maybe I am just not a social media kind of guy.

 

[Iron Buzz]

I believe the show "Diggers" and that it's waterproof to 10 feet along with the mid range price plays into it's popularity. If they were swinging another brand you'd see more videos of those. It's kind of like race fans normally drive the make of their favorite driver. I personally do not like the Garrett bell-tones. When I want to see detecting videos I enter a make in my search. For us who got into the hobby without ever watching Diggers or started before the show, we looked at all brands before we pulled the trigger on a machine. Many buy what their friends use since they trust the friends capabilities in selecting a good detector.

OMG! I had never watched Diggers (I cut the cable years ago), but managed to find some episodes on YouTube. I couldn;'t make it through even 15 minutes. What a bunch of CLOWNS!

 

[Loco-Digger]

OMG! I had never watched Diggers (I cut the cable years ago), but managed to find some episodes on YouTube. I couldn;'t make it through even 15 minutes. What a bunch of CLOWNS!

Same here, I cut the cord 8 years ago and never knew of Diggers when the detecting bug bit me.

 

[Jason in Enid]

I'd bet that at least 80% of YouTube videos use Garrett detectors, primarily AT Pro, and now, AT Max, and I'm wondering why this is. Any thoughts? Do they give better margins to dealerships, causing the dealerships to push them? Do they do a better job of advertising? Do they sponsor more YouTube channel producers and maybe give them free detectors? Is it because they are waterproof? Does Garrett really own that large a share of the metal detecting market?

Thoughts?

Probably because they are good detectors that dont break the bank to purchase. They are a cheap way to get into the hobby or for an upgrade from a cheapo starter.

 

[Iron Buzz]

Probably because they are good detectors that dont break the bank to purchase. They are a cheap way to get into the hobby or for an upgrade from a cheapo starter.

Are there no other good detectors that don't break the bank to purchase?

 

[ZR2guy]

Spend $300, spend $2000; in the end it comes down to learning your machine. Doesn't matter how much you spend on the purchase of a detector but how much time you spend learning it.

 

[WaterScoop]

It’s the metal detctorist and not the metal detector ALWAYS. I have seen A person with a Radio Shack detector pull silver from a well researched site while a Minelab owner was whining that the local park was hunted out.

 

[Jason in Enid]

Are there no other good detectors that don't break the bank to purchase?

Of course there are but Garrett has been a LONG time. They were one of the first companies. Most people know someone who has a Garrett machine so in their head when they start looking. Go with a name you know of or go with something youve never seen before? I'm sure their use a couple TV shows has hurt that thought process either.