the token is in the 3rd edition of edkin's catalogue of united states coal companies store scrip, but it is not scrip. idahotokens is correct that it was of advertising purposes. it is also listed in nickel composition. it is commonly found undug in good condition, sorry to say.
the reverse side, with the outline of IL., is the same on multiple tokens. they each have different 'company name' obverses. two listed are believed to be from iowa.
most all BELOW [THAT SAY (SAME AS ABOVE)] the obverses have the same "orient/franklin county/coal/distributors" after the 'following' companies name. (2 listed with slight variations).
1. botsford lumber company/same as above// (another similar one with diff. line breaks in the above) 2. Elijah & winne, inc./(same as above)//3. hayes-lucas lumber company/(same as above)// 4. western grain & coal co./cw&f/Wilmington coal distributors// 5.the derby mills co./(same as above)// 6. the Sheridan coal co./orient/coal/distributors// 7. western grain & coal co./(same as above)// (all in brass except the one you found had been reported in nickel composition.
funny that 2 others are listed in iowa with the same reverse. 1. fowler & Wilson coal company/(same as above) 2. the e.e. piney coal co./(same as above)
all the above, [THAT SAY (SAME AS ABOVE)] both IL & IA, have "orient/franklin county/coal/distributors". following the companies name.
all advertising tokens, store cards, commemorative & such will be removed from the edkin's catalog 4th edition, as it is listing scrip.
we are leaving retail coal yards that are "good for's..." as it is possible that some were owned or directly related with a coal company and given to employee in advance of wages for heating (such as scrip was available against future wages).
the 3rd ed is available on ebay at $20. it comes in volume 1, all states except WV & volume 2, WV only)
both volumes of the 4th edition are expected to be printed late 2013 and will sell for around $45.