AdlerRochester

[mchamby]

Hi I would like some help with a couple of things. This is a token I found could anyone give me any info on it and maybe a date. Thanks
Mchamby
Carry this lucky key token in your Adler Rochester clothes (with four leaf clover)
otherside says Adler Rochester clothes and I cant make out what the picture on this side is.

 

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[jeff of pa]

so far this is all I found.

ADLER'S Sporting Goods. Rochester, MINN

 

[Boobydoo]

Cool find!!
It looks old.
A good keyfob item and good luck charm.

here's some info in this link.

http://www.library.rochester.edu/index.cfm?page=960

I searched "Adler Rochester Clothes" on Google and there were a lot of interesting hits.

BDoo

 

[jeff of pa]

Yes I agree it's a Key Fob.

 

[mchamby]

Thanks I will check the site out.
Jeff thanks for the info on lightening and darkening pic, I don't have the same program as you but it work similarly
Mchamby

 

[Boobydoo]

Yes I agree it's a Key Fob.

I guess if you wearing a really nice suit, it may have a vest pocket this could be slipped into... as it "says" to carry it in their clothes for good luck... but for most of us, a keyfob seems like a more common way to carry this.

This is a really intersting find. Love this hobby!!

Smiles!
BDoo

 

[PBK]

Ditto... key tag/fob. I'd guess maybe 1930's. Often holed advertising items like this came attached to clothing, shoes, etc.

As posted in "First Token and Lucky at That":

The earliest date for it would be 1922, when Levy Bros. Clothing Co. merged with L. Adler Bros. & Co. to form Levy Brothers & Adler-Rochester, Inc., manufacturing their medium-priced clothing line under the "Adler-Rochester" label. Adler-Rochester was eventually absorbed by Michaels Stern & Co. in 1951

 

[mchamby]

Thanks PBK I knew you could give me some details. It said that the figure is a flying eagle?? pretty strange looking eagle.
Mchamby