This is interesting to read the thoughts on what is and what isn't proper in the minds of some folks here regarding business. However, let me point out that this is BUSINESS and not some personal moral dilemma. There is a definite difference and those that forget that fact are making a mistake in their evaluation of this thread subject, in my opinion. What is the difference in what Kellyco has done here as indicated, and in the pre internet days when an appliance store in the city had a big sale and his competitor paid people to hand out fliers on that same city block indicating that their prices were cheaper and pointing out that fact very clearly? Now, I've dealt with Bart, liked Bart and purchased an MD from him, as I've dealt with flphil on another purchase and found Phil to be an extremely honest dealer. I like Bart, but business is business and I see nothing wrong with what Kellyco has done here. Like GigH stated, if I was redirected and didn't want to be, I'd then go and find the correct URL and contact Bart. Business is, and always has been, very competitive. It is up to the business owner to stay on top of his own business and what his competition is up to and then to stay ahead of his competition however he has to or can.