Jack--Your trade token was issued in several denominations, usually 5¢ through $1. Only one denomination is listed in Schenkman's WV Merchant Tokens book, but it is unclear to me whether it is a 1¢ or $1 since it only says Good For / 1 / in / Merchandise. It is fairly small, however, so it is probably the 1¢ one. The note in the book says general store, circa 1900. A 10¢ denomination is listed on tokencatalog with the note, "NICHOLS & PARISH is listed in 1902 DUN listing as a general store". The reference is to a business directory and credit reference book published by the R. G. Dun Company.
NICHOLS & PARISH / MONONGAH, / W. VA. (TC-418448)
I'd be happy to add your piece to the online tokencatalog with permission to use your pics.
John in the Great 208