✅ SOLVED Old advertising good luck token

[Johncoho]

I do know what this is, but I am trying to get an approximate age on it. It is as I said an advertising good luck token that would have a penny in the center. It isn't in the best shape. The front says " Friendly Loan & Finance Co, Phoenix, Ariz. quick loans $20.00 to $300.00, just say lend me fifty, Henry." The back just has the typical " Keep me and you will have good luck" It is aluminum and any help on the age would be greatly appreciated. Thanks in advance.

 

[Red-Coat]

The “Henry” referred to was Henry Goodman, president of the Friendly Loan & Finance Company of 210 Adams, Phoenix. There are adverts for the company using that “lend me fifty, Henry” slogan in Phoenix newspapers from between 1940-1942.

 

[Kenosha Kid]

https://azmemory.azlibrary.gov/digital/api/collection/statepubs/id/24158/download

1940 report granting a permit for company stock. see page 12.

 

[Johncoho]

The “Henry” referred to was Henry Goodman, president of the Friendly Loan & Finance Company of 210 Adams, Phoenix. There are adverts for the company using that “lend me fifty, Henry” slogan in Phoenix newspapers from between 1940-1942.

Thank you. I never thought to comb the newspapers for old ads.

 

[Johncoho]

https://azmemory.azlibrary.gov/digital/api/collection/statepubs/id/24158/download

1940 report granting a permit for company stock. see page 12.

Thank you for the info. It helps a lot as well.

 

[Anduril]

"ARIZ' vs "AZ" might also be a clue as to the age.
Looks like it may pre-date the Post Office's switch to 2-letter state abbreviations.
Though not conclusive of course, it may lend some assistance to dating.